The built-in AI Employees are good defaults, but your business is specific. So we made the roles yours to shape.

Build your own persona

AI Personalities lets you create your own roles from scratch. Give one a name, an icon, a color, a one-line description, and the system prompt that defines how it thinks and writes. Save it, and it sits right beside the built-in roles, ready whenever you need it.

What you can do with it

Capture your brand voice once and reuse it in every draft.
Make a niche expert for the work you do every day.
Edit or reset any role, and the built-in ones are always one click away.

How it fits the tiers

The three starter roles stay free. Creating and managing your own custom personas is part of Pro. It is the same pattern as the rest of the app: a real free tier, with the deeper tools in the one-time upgrade.

This shipped in v1.1.0, along with a few more features we will cover next.